You know you need to publish news on your Google profile to show your business is active: it's excellent for reassuring customers and sending positive signals to Google.
But here's the thing: you're in front of your screen, and no ideas come.
"What could I possibly talk about this week?" "Will people be interested?" "I don't have an hour to spend on this..."
Result: you put it off until later, and your Google profile stays silent for months.
The good news? You are no longer alone. Artificial intelligence can become your personal assistant and whisper ideas to you constantly. Here is how.
🤖 Method 1: Use ChatGPT or Another AI
If you have an account on ChatGPT, Claude, or Google Gemini, you already have a writer on hand. The secret is to give them precise context so they don't give you generic answers.
Here is a message template (a "prompt") you can copy and paste:
You are a community manager expert in local businesses.
Suggest 3 short post ideas for my Google Business Profile.
I am a (your job, e.g., plumber in London). My clients often choose me for (your specialty, e.g., emergency repairs and bathroom renovation).
For each idea, write the text (max 50 words) in a friendly and professional tone, and suggest a photo to illustrate it. The goal is to build trust and encourage people to call me.
In 30 seconds, you will have 3 ready-to-use proposals. You just have to choose the best one, tweak a word or two, and publish!
To go further, check out our tips for talking to AI.
✨ Method 2: The Intelligent and Automatic Method from Begonia.pro
Using ChatGPT is good. But using a tool that already knows your business and what your clients are actually searching for is better.
In Begonia.pro, we have integrated a Content Ideas feature directly into your custom action plan.
Unlike a generic tool, we analyze the searches internet users make to find you. These searches, called "keywords" in SEO, are essential for being visible and attracting customers.
In addition to Google posts, we suggest ideas to fuel your website with fresh content, which is important for improving your SEO.
How does it work?
On your dashboard, your action plan comes with a list of content ideas with custom suggestions:
- It's based on your data: The tool spots, for example, that many people are searching for "electric roller shutter repair".
- It tells you what to do: It suggests you create a Google post, or an article on your website, specifically on this topic.
- It does the work for you: You get the topic, a format proposal, and an explanation of why it's relevant.
This is the difference with manual method 1: you no longer publish just to publish, you publish to answer exactly what your future clients are asking. This allows you to improve your visibility effortlessly.
🚀 Key Takeaways
The days of spending hours managing your communication are over.
- Level 1: Use AI and especially ChatGPT to unblock your creativity when you're stuck.
- Level 2: Let Begonia.pro guide you with ideas based on your clients' searches, for maximum impact with minimum effort.
Your next client might be searching for you right now. Help them find you with the right content!
